Lawrence Griffith is an entrepreneur and technology leader with 20+ years of experience in digital marketing and enterprise technology and an ITIL Foundation v4 certification. He has led initiatives for global brands including Procter & Gamble, Hasbro, Unilever, PepsiCo, Nokia, and Ford. He developed the first mobile scannable coupon solution in the U.S. for grocery and convenience retail and helped pioneer early mobile payment software in partnership with Nokia. Griffith is the Founder and CEO of Digital Factory, Inc. (Chicago), leading product development and global partnerships and overseeing the company’s patented real-time location and behavioral intelligence platform, including Micro-Fencing™ and DWELL™. His early mobile technology work has been featured by major global and U.S. outlets, including Fierce Network (Europe), The Wall Street Journal, The New York Times, Bloomberg Businessweek, and NPR.
Krystal
Mitchell, MD
CEO - Human
Dr. Krystal Mitchell is CEO of Human, a subsidiary of Digital Factory Technologies, and serves as a strategic consultant to Digital Factory. A rising star in dermatology and cosmetic surgery, her multidisciplinary background includes work as a pharmaceutical microbiologist and founder of *The Queen’s Club*, a nonprofit empowering girls from low-income backgrounds. During her dermatology residency at Mount Sinai, she served on the Root Cause Analysis Committee and GME Diversity Council, led a grant-funded initiative on Central Centrifugal Cicatricial Alopecia (CCCA), and contributed to cosmetic clinical trials. Dr. Mitchell co-founded the Gloderm Trainee Committee to advance global dermatology education and serves on committees for the AAD, ASLMS, WDS, SOCS, and the National Black MBA Association. Her work has earned her numerous awards and publications in hair disorders, inflammatory conditions, skin cancer, and anti-aging research.
Zahra
Spencer
Chief Strategy Officer
Zahra is a multidisciplinary leader with 10 years of experience spanning labor relations, marketing, operations, and change management across both public- and private-sector organizations. She brings a strong combination of stakeholder engagement, communications expertise, and execution discipline, alongside an entrepreneurial track
record of building brands and driving results in complex environments. In the public sector, Zahra supported workforce and labor initiatives through the Office of
Collective Bargaining and within the Governor’s Office in the U.S. Virgin Islands. In the private sector, she contributed to enterprise initiatives at ICMC, the former parent company of Cancer Treatment Centers of America, strengthening operational and organizational effectiveness. Zahra also brings extensive experience in editorial leadership and public relations, having served in senior content and PR roles for multiple organizations, including her own.
Adrian
Delancy
CTO
Adrian has developed and managed all facets of technology from optics to wireless communications and from energy sustainability to information technology. A master of the software development life cycle, he completed scientific research and development on major projects for institutions such as Purdue, Harvard, Princeton, and Accenture.
Walid
Johnson
Chief Innovation Officer
Walid Johnson is a visionary innovation leader who designs technology around how people actually work. With decades of experience across public sector, healthcare, and emerging tech, he’s known for turning complex systems into intuitive, accessible platforms that drive real adoption and impact at scale. His work blends human-centered design, platform thinking, and automation to help organizations gain clearer insight, move faster, and make better decisions. At the core of everything he builds is a belief that great technology should feel simple, inclusive, and genuinely useful.
Kenneth
Johnson
VP, Talent Acquisition
Kenneth L. Johnson is an award-winning executive recruiter, diversity strategist, and media host with more than 25 years of experience transforming the world of talent acquisition and executive search. As President of East Coast Executives, a retained search firm, Kenneth partners with corporations, nonprofits, and mission-driven organizations to help them identify, attract, and retain exceptional diverse leadership talent. A sought-after voice on workforce innovation and equity, Kenneth serves as Licensee & Organizer of TEDxHarlem and Host of The Kenneth L. Johnson Show on 106.5 FM WPPM Philly and The Urban League Jobs Network Show. His work and insights have made him a trusted advisor to Fortune 500 companies, national nonprofits, and government agencies seeking to build inclusive workplaces that
drive meaningful impact. Kenneth’s dynamic blend of recruitment expertise, cultural insight, and storytelling continues to inspire audiences and redefine what leadership looks like in the future of work.
Deborah
Opawale
VP Accounting and Finance
Deborah is a financial expert with a strong background in accounting and a passion for accurate reporting and organizational efficiency. She established the accounting department of a startup, making it fully operational and helping companies recover significant cash flow. Driven by commitment and a keen attention to detail, Deborah ensures that financial information goes beyond mere figures to reflect the true financial health and success of a business. She values clear communication and enjoys reading and spending time with her family in her free time.
Vaughn
Hurst
Chief Operating Officer
Vaughn Hurst is a senior operating executive with more than 20 years of experience scaling complex organizations, building high-performing distribution channels, and driving sustained revenue growth. He is recognized for translating strategy into execution—designing operating models, aligning incentives, and leading cross-functional teams to deliver measurable results. Across senior leadership roles in healthcare and enterprise environments, Vaughn has built and expanded national partner and broker networks, generated more than $400 million in new revenue, and delivered meaningful cost containment through risk-based, performance-driven strategies. His experience spans go-to-market and distribution design, vendor and partner contracting, compensation and incentive architecture, and operational setup that enables growth at scale.
A Six Sigma Black Belt, Vaughn holds a Master of Health Services Administration and a bachelor’s degree in economics from the University of Michigan.
Pooja
Daivajna
Product Manager
Pooja is a Senior Product Manager with over 6 years of experience in product management. She leads cross-functional teams, driving collaboration and ensuring successful feature delivery through to production. With a strong blend of technology and product expertise, she bridges both domains effectively. Beyond work, she enjoys exploring her artistic side by creating home décor and experimenting with new recipes in the kitchen. Always open to meaningful conversations—let’s connect over a coffee!
OUR RESPONSIBILITY
At Digital Factory, we believe that all people have untapped gifts of talent that only need a helping hand to unlock. Training and education are keys to growing future leaders of the community, regardless of race, color, or creed. To this end, we are committed to working with local, underserved communities, colleges, and universities to lift up those individuals who have the work ethic, the drive, the heart, and the big dream. We hire local for a reason -- We Believe.
60
YEARS
of combined tech expertise in creating and managing multimillion-dollar, mission-critical projects.
75
YEARS
of combined marketing and advertising experience ranging from fortune 100 clients to tech startups.
40
YEARS
of combined analytic experience managing, developing design and procedures for metric reports and market analysis.
