What Can You Do With A Micro-Fence™: Coffee Shops
- Micro Fence
- Read in: 3 mins
- by: Alexis Prousis
Coffee is one of the world’s most beloved substances. We rely on coffee to get us going, emotionally and physically. People love coffee and coffee shops for their convenience, taste and ambiance. Most people would never imagine their mornings without stopping into one.
Coffee shops can drive traffic and sales by setting up Micro-fences™ around stores to inform people about promoted beverages and food items. They can offer discounts and “insider” menu items to loyal customers. Offers, messages and content can be customized to times of day, weather conditions, geographies and user behaviors – and can be used to drive off-peak traffic and sales. For example, a mid-day pick me up around 11AM or 3PM, or decaffeinated beverages in the evenings for folks who want a coffee without the insomnia. Or an iced coffee on a hot day – or oatmeal on a cold one. The possibilities are endless.
Coffee shops need traffic and volume for success. Micro-fences™ enable a new and innovative way to get people their coffee fix, and keep them coming back for more!
Happy National Coffee Day, everyone!