Friday Five: December 14 - 20

  • 4375ca54bc742d71b44c90efb7b947f6 Friday Five
  • Readingtime icon 7f6ed98687a2fde2a669bc10ecaf08c2c2652e20d8cb845f194123a080e1f57b Read in: 4 mins
  • by: Rami Sharma

For this week's Friday Five, let's take a look at some of the latest technology news on cashier-less stores, applications, and location-based technology helping businesses target the right consumers.

 

Looking for that last minute snack before your next flight? You may see Amazon Go stores in the near future at major airports (CNET)

Amazon Go has successfully launched their brick and mortar stores in major cities. Now Amazon wants to expand their cashier-less store concept at airports. 

 

Holiday Shoppers are forecasted to break online sales records this holiday season while predicting over $124 billion in revenue (CNET)

With consumers taking their shopping sprees online, Adobe Analytics has predicted that online sales are on track to break record number sales this holiday season.

 

Win your customers over with precise engagement using location-based technology (Business 2 Community)

Location-based technology is a must for businesses to understand and connect with their target audiences with relevant content in the near future. Location-based ads have proven to be up to 12 times more cost-effective than bidding for keywords - regardless of industries. 


Whether you have a small or large business, location-based technology can increase engagement with your customers (Dealer Marketing)

Geolocational-based advertisements are continuously proving to be successful in increasing engagement with consumers. Dealerships can use customized content to target consumers in their local markets who are visiting their competitors.

 

Using location-based technology, put your mind to ease without worrying about your child’s safety in school (WPTV)

A local law enforcement department in Florida has launched a new app for parents, teachers, and students to report tips and receive alerts. The Sheriff's Office can send out pulse alerts through the app using geo-fencing notifications, where deputies can notify people in a specific area about an incident.

 

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